How can you recognise Artificial Intelligence?

Artificial Intelligence, which has been growing rapidly over the past few years, is becoming increasingly prevalent. This technology poses numerous challenges in terms of privacy, data security and cyber security. In particular, AI enables the automation of malicious processes, the optimisation of attack strategies and the further sophistication of targeted phishing techniques.

The Erium Group has launched an innovative and interactive campaign centred on AI: a week-long immersive experience during which Erium shared a variety of content, some of which was produced by artificial intelligence, and some by humans. The aim was to assess internet users’ ability to identify the source of each piece of content.